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GrowthJune 28, 2026

How to Get Your First 10 Customers as a Home Baker

Getting your first customers is the hardest part. Here's what works for Potluck sellers:

1. Start with your personal network β€” friends, family, coworkers 2. Post on local community groups (Nextdoor, Facebook neighborhood groups) 3. Offer a first-order discount or free sample with first purchase 4. Share your story on social media β€” people love supporting local 5. Partner with a local coffee shop for cross-promotion 6. Ask every happy customer to tell one friend 7. Photograph everything beautifully (natural light, simple backgrounds) 8. Be consistent β€” post a drop every week at the same time 9. Reply to every message quickly 10. Ask for reviews β€” social proof is everything

Most sellers hit 10 customers within their first 2-3 drops when they actively share their Potluck link.

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How to Get Your First 10 Customers as a Home Baker β€” Potluck Blog